The can – a hidden champion
According to a new study by the Society for Packaging Market Research (GVM), beverage cans in Germany have achieved a record recycling rate of 99.3% for aluminum cans and 99.7% for steel cans. The study also found that the proportion of beverage cans found in the environment has dropped to 0.03%. This makes Germany's recycling rate for beverage cans the highest in the world.
Stephan Rösgen, spokesman for the beverage can forum: "The can is a prime example of a functioning cycle product and no longer ends up in nature. This makes it the recycling champion among beverage containers.” He added that the deposit system in Germany is a working incentive system that protects the environment by keeping beverage cans out of landfills. With the new packaging law, 100% of all beverage cans in Germany are subject to a deposit.
A total of around 267,000 tons of rubbish are carelessly thrown away or left lying around in Germany, which corresponds to 3.21 kilograms per inhabitant. Cans account for only 0.03% of this amount of waste. Other packaging accounts for 20.6% of the waste. The GVM figures show that over 4 billion beverage cans find their way back into circulation.
Consumer benefits
The lightweight and shatterproof design of the beverage can makes it easy to carry and perfect for on the go. The "hiss" when opening is a sign that the contents are fresh and ready to be enjoyed. These practical properties make the beverage can a perfect choice for our customers
like you.
Benefits for manufacturers
The beverage can offers numerous benefits for manufacturers. Its leak-proof nature guarantees optimal quality and a long shelf life for the contents. The excellent barrier properties and hermetic seal make it ideal for light- and oxygen-sensitive beverages. As packaging, it is cost-efficient for the bottler as it has a favourable weight ratio of content to packaging, with only 3% being packaging and 97% product. The large opening allows for high filling speeds, and its stack ability and low weight offer optimal volume efficiency during storage and distribution.
Merchant benefits
The volume efficiency of the beverage can offers retailers numerous advantages. It takes up less space on supermarket shelves, resulting in cost savings. Its breaking strength not only offers volume advantages, but also easier handling, especially when sorting and disposing of empties. This was confirmed by the 2009 EHI study, which found that the cost of handling and disposing of beverage cans was lower than other types of packaging.
Didn't expect all these benefits?
We didn't know any of this at first either, but it just makes sense. Don't wait any longer and get your premium cold brew coffee in the almighty beverage can.